Privacy Policy for Recrak.com
Last Updated: January 7, 2025

Recrak.com ("we," "our," or "the Software") is committed to protecting the privacy of users and ensuring transparency in how personal information is collected, used, shared, and secured. This Privacy Policy applies to all users of our platform and services. By using Recrak.com, you agree to the practices described in this Privacy Policy.

1. Personal Data We Collect
We may collect the following categories of personal data:

• Identifying and Contact Information: Name, email address, IP address, phone number, and login credentials.

• Platform Usage Data: Information about reviews, responses, interactions with review widgets, and analytics.

• End-User Data: Data provided by end-users (customers of local businesses) through review requests or feedback forms, including names, email addresses, feedback, reviews, and video testimonials.

• Browsing and Technical Data: IP address, browser type, operating system, and data collected through cookies or similar tracking technologies.

• AI-Processed Data: Content of reviews and responses generated using AI.

2. How We Use Personal Data
We process personal data for the following purposes:

• To provide and improve our services, including review aggregation, AI responses, analytics, and automation.

• To send review request campaigns and manage responses.

• To display reviews via widgets on users' websites and share them on social media platforms.

• To comply with legal obligations and enforce our terms and conditions.

3. Legal Bases for Processing
Under the GDPR, we process personal data based on:

• Consent: For sending marketing emails and using AI for automated responses.

• Contractual Necessity: To deliver services users have subscribed to.

• Legitimate Interests: For platform improvement, fraud prevention, and service analytics.

• Legal Obligations: To comply with applicable laws and regulations.

4. User Rights

Under the GDPR, users have the right to:

• Access, correct, or delete their personal data.

• Restrict or object to data processing in certain circumstances.

• Data portability (receive a copy of their data).

• Withdraw consent at any time.

Under the CCPA, California residents additionally have the right to:

• Know what personal data is collected and shared.

• Opt out of the sale of personal data.

• Non-discrimination for exercising their rights.

5. Data Sharing
We share personal data only in the following cases:

• With Service Providers: To assist with operations such as hosting, email delivery, and analytics.

• Third-Party Integrations: With platforms like Google or Facebook for review aggregation and sharing.

• Legal Compliance: When required by law or to protect users' or public safety.

6. Data Security
We use industry-standard security measures to protect personal data. However, no system is completely secure, and we cannot guarantee absolute data security.

7. Data Retention
We retain personal data only as long as necessary to fulfill service purposes or comply with legal requirements.

8. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance user experience, analyze platform usage, and improve services. Users can manage their cookie preferences through browser settings.

9. Children’s Privacy
Recrak.com is not intended for individuals under the age of 18. We do not knowingly collect data from minors.

10. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Significant changes will be communicated via email or through our platform.

11. Contact Us
For questions or concerns about this Privacy Policy, please contact us at:
Email: info@recrak.com